Invited by Societe Generale Hong Kong to join the panel and share the importance of empathy on user experience when applying big data as well as AI.
We helped Friends of Shantou University Limited to enhance the ease of use and usage rates of Shantou University’s internet, MySTU.
Appointed as panelist expert of 2017 APSMA Asia Annual Conference, we discussed design thinking and the processes of applying it in day to day environment.
Observe how your target users complete important tasks and identify design problems and fixes. Cantonese, English, and Mandarin test moderation available.
We can provide one-stop testing services in Hong Kong, China, other Asian countries and London.
Identify potential problems with your product by assessing its compliance with industry-standard usability guidelines, usability heuristics, and professional experience.
Avoid your competitors’ mistakes and do what they do better.
Understand your target users’ behaviors, needs, expectations, and concerns.
Identify your target users’ behaviors, needs, expectations, and concerns in real environments.
Affordably observe how overseas target users complete important tasks and identify design problems and fixes.
Before launch, Tencent, China’s largest and most used Internet service portal, needed to evaluate its all-in-one app for exploring and sharing trending and celebrity news.
We used in-depth interviews and usability testing to get WeChat Life ready for release. In-depth interviews provided Tencent with valuable information regarding target users’ behavior, interest areas, social media sharing habits, and overall impressions of the WeChat Life app. Usability testing provided additional information about how easily users were able to browse content, search and share content, take photos, Sand play games. Through these services, we helped Tencent avoid potentially embarrassing problems at launch.
The usage rates of MySTU was below expectation. Shantou University China decided to get UX expert helps on evaluating the platform design and educating their staffs about UX.
Our work consisted of 2 phases: UX training and usability testing. In the first phase, we conducted a workshop to introduce the concepts and applications of usability testing to the university’s IT staff. In the second phase, we conducted in-depth interviews and usability tests to find out the design issues of the important MySTU features.
The largest eCommerce company in China wants to expand to overseas markets. It looked for some UX expert’s advices on enhancing layouts and shopping flow, especially how to localise and customise some features for Hong Kong customers.
Our expert review focuses on aligning the shopping patterns of Hong Kong customers with existing features of website, find out what features should be improved to achieve better conversion rates.
Hong Kong Education City maintains HKEdCity.net, a portal that brings together information, resources, interactive communities and online services while promoting the use of IT for improved teaching and learning.
Usability testing and expert review improved the portal experience for all parents, students, and teachers. We analyzed the site’s key features, including landing pages, the Online Question Bank, event calendar, Parent Academy, and Teacher TV, and then used our research findings to develop customized UX training materials for senior-level executives and designers.
The OpenSnap app is a mobile dining guide that lets users find restaurants on the go using only pictures. It utilizes OpenRice content from one million restaurants across Asia.
We moderated two separate usability tests for OpenSnap to keep the project on schedule—the first completed prior to the app’s launch, and the second completed post-launch to test the following app features: restaurant searching, user searching, updating settings, bookmarking, taking photos, uploading photos, searching photos, and applying filters.